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Best Western International
Goal: Best Western's frequent guest program, the Gold Crown Club International, was
seeking a product to recognize program members and encourage future
patronage.
Solution: Recognizing that Gold Crown Club members are frequently on the go, Specialty
Incentives proposed the Cell Mate. The Cell Mate conforms to any
relatively flat surface and secures items that are prone to shifting around in a
car like a cell phone, sunglasses or coins. The Cell Mate utilizes a
special non-adhesive agent to provide a tacky surface to which items may be
secured.

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